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Christopher Butler
Vice President
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Taking a Gamble on Coffee

July 21, 2008 at 5:00 pm by Chris

We recently estimated that each coffee drinker at Newfangled potentially spends between $300 and $400 a year buying their morning cup (plus refills later)! While we love supporting our neighbor, Weaver Street Market, that's a pretty hefty amount for coffee! Mark decided to take a risk and buy a Cusinart 12-Cup Grinder/Brewer for the office, making good coffee a perk (no pun intended) of the job. I think it's worked so far- the coffee is great and brewing 12-cups at a time is definitely more cost-effective than buying individual cups next door. As I read this article in Wired magazine yesterday, I wondered if Starbucks was noticing a similar drop in customer spending too??? In any case for $12,000, there new coffee maker better make a darn good cup of coffee!!

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