Article Prospect Experience Design A Sense of Place by Mark O’Brien on March 27, 2009 What makes you want to stick around? If you decide to take a walk in the woods on a Sunday afternoon, aren't you more likely to take your time and meander around if you are on clearly marked trails, each with a beginning and end that you're familiar with? This would be in contrast to getting off trail, or lost somehow. When we get lost, our objective becomes urgently clear: get found, and get out. If you all of a sudden find yourself lost in the woods, chances are your walk is going to end up being a lot shorter than it would have if you felt safe and comfortable the entire time.The same is true for websites... Read Now About
Article Prospect Experience Design Information Architecture Workshop by Christopher Butler on March 26, 2009 Last Tuesday, our Project Management team gathered at Carrboro Creative Coworking to spend a few hours honing our information architecture skills. We had prepared for this session by re-reading Don't Make Me Think as a group, so our first activity was a ten question quiz on the book... Read Now About
Article Prospect Experience Design Website Calls to Action by Mark O’Brien on March 18, 2009 Many of us think about getting large amounts of high quality traffic to our websites. This is obviously a necessary element for online success, but most people don't think about what to do with that traffic once it arrives... Read Now About
Article Prospect Experience Design The Future Will Be a Mix of Old and New by Christopher Butler on March 17, 2009 In a post for Core77 entitled "Beyond the Scholock of the New: Eight Strategies for Design and Foresight" Kevin McCullagh writes: "The future is always a mix of revolutionary change and evolutionary continuity--and sometimes regressions are in there too. Unlike the Star Trek view of the consistent future, many of today's trend-setters enjoy gaming on iPhones and organic gardening." Kevin McCullagh, Plan This is true of the technology we use every day to serve our clients. We have clients that are still running versions of our NewfangledCMS from over 4 years ago, yet have made upgrades to their site to reflect current trends... Read Now About
Article Prospect Experience Design Web Design 101: Matching Colors on the Web by Justin Kerr on March 9, 2009 Question: Why don't the colors on my website match the colors of my printed brochure?Answer: Matching colors from print to web is challenging because of the two different mediums. Colors in print are created by visible light reflecting off the surface of a pigment (ink). Images are produced by either CMYK (a full-color, four-ink process of cyan, magenta, yellow and black) or with spot colors (i.e. Pantone). Images on the web are generated by a light source (computer monitor) combining red, green and blue (RGB) from the visible light spectrum. Read Now About
Article Prospect Experience Design One World Flag by Justin Kerr on March 6, 2009 Here's an intriguing design challenge: create a flag that would represent global citizenship. The folks at AdBusters have posted the 32 finalists from their One Flag design competition and voting is open until March 17th. My favorite entry is "Origin" if only for its originality and polished execution. Read Now About
Article Content Strategy Communicating technically to the non-technical by Dave Mello on March 6, 2009 At Newfangled, one of our most important services to our clients is helping them make sense of the web. We've gotten really good at it. Systems such as our grey-screen prototyping process are excellent facilitators at conveying complex technical systems in such a way that audiences of all experience levels can grasp important intricacies. Just as importantly, our passion for what we do gives us the drive and commitment to share this excitement with our clients. Read more... Read Now About
Article Prospect Experience Design Creative Questionnaire: Dorelle Rabinowitz by Justin Kerr on March 3, 2009 Dorelle Rabinowitz leads the Design Systems group at eBay, creating and maintaining a design system that ensures a holistic customer experience. Previously, she directed user experience design teams at Google and Yahoo!, was an experience lead at SBI.Razorfish and produced Oxygen.com's "Our Stories" site. A graduate of NYU's Interactive Telecommunications Program, Dorelle also holds a BFA in graphic design from the Rhode Island School of Design... Read Now About
Article Prospect Experience Design Designing for the Web Today by Christopher Butler on February 28, 2009 Designing for the Web is more like jazz than a symphony. When you design for print, you can control just about every detail, finely crafting your vision and then conducting the production each step along the way. Similarly, classical composers write every note in advance, even including instructions for how the notes are to be played. Read Now About
Article Prospect Experience Design Attack of the 503 Error! by Justin Kerr on February 26, 2009 I love people with a sense of humor. And it seems the folks at iStockphoto have a rather twisted one. Below is the message you see when a 503 error (service unavailable) is generated from their site. I think all of us could take a cue from the iStockphoto developers and take ourselves a little less seriously. Read Now About
