Article Making the Simple Complex by Mark O’Brien on April 7, 2015 Simplifying things is always better than making them complicated. Right? I’m a serial simplifier. I adopt the big, bold slogan as... Read Now About
Article Good Editing = Good UX published on April 2, 2015 Good editing is like good user experience design: When it’s really good, you shouldn’t notice it at all. Like good... Read Now About
Article Email Marketing Benchmarking the High-Performing Agency Website, Part II: Email Deliverability & List Cleanliness published on March 30, 2015 Based on our first-hand research, we have put together a set of benchmarks for high-performing agency websites. I am breaking... Read Now About
Article Prospect Experience Design A Closer Look at the Visual Inventory by Justin Kerr on March 25, 2015 About six months ago, we here at Newfangled began to change our visual design process to include two new deliverables,... Read Now About
Article Strategy Sessions: Developing Your Link Building Strategy published on March 23, 2015 In this installment of Strategy Sessions, Lauren and I discuss why referrals matter to your website’s search engine optimization plan, and... Read Now About
Article Dealing with Accountability and Complexity in Agency Marketing by Mark O’Brien on March 20, 2015 This week, Chris and I discuss the ideas of marketers holding themselves accountable to the firms they serve and being... Read Now About
Article Video: Don’t Miss Out on the Newfangled Seminar by Lauren O’Brien on March 18, 2015 Last month, Mark, Chris, Chris and I spent some time at Fearrington Village, visiting all of the various facilities we’ll use... Read Now About
Article CRM Connecting Salesforce and QuickBooks with oAuth by Dave Mello on March 16, 2015 We were recently challenged with implementing a connection between Salesforce and the QuickBooks Online API. Specifically, we were interested in... Read Now About
Article CRM Enforcing Salesforce Data Standards With Validation Rules published on March 12, 2015 If you’re a Salesforce administrator, one of your main concerns is data integrity. But for a typical user, a high... Read Now About
Article Video: Newfangled Seminar Introduction published on March 12, 2015 About a month ago, Chris, Mark, Lauren and I all took a little field trip over to Fearrington Village to get... Read Now About