Finding Your Engagement Style: Talking

One of the hardest things about sustaining your content strategy is continually developing good ideas. Writing, believe it or not, is not always the best way to do that. In fact, many good writers naturally engage with ideas in other ways besides writing them down. Over the next four posts, I want to briefly review four different engagement styles and show how each can be a great place to start working through ideas before you start formally writing anything.

Since the first one is talking, I figured the most appropriate way to explain it would be to do just that. In the spirit of exploring ideas through talking, this video is lo-fi, unrehearsed and as close to what it would be like if you just stopped by my desk as possible…