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Article

Prospect Experience Design

The Future of Web Development is Information Logistics

an Article written by Christopher Butler on January 27, 2014

...event in the UK sometime soon. Below is a transcript of my portion of the material. (Sonja posted a full recap via Storify.) Thanks, Mark. Hi, everyone. My name is Chris. I’m the COO of Newfangled. But you know, my...

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Article

Week 743

an Article written by Christopher Butler on February 22, 2010

...review of our sales prospects with Mark and Dan. Mark has been having some interesting conversations with many different companies, so we’ve got a robust pipeline at the moment. After that, I had a meeting scheduled with Jason and Sarah...

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Article

A Practical Guide to Social Media

an Article written by Christopher Butler on May 28, 2009

...in line with the nature of our network on Facebook, which is structured more like a family tree, stretching out from general Newfangled “fans” to friends of Newfangled employees, and even outward to their friends. In simple regard to generating...

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Podcast

On Not Giving It All Away

a Podcast hosted by Christopher Butler and Lauren O'Brien on June 8, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-11-on-not-giving-it-all-away/s-TR6A3 Transcript Chris Butler: Welcome to the Newfangled Agency Marketing Matters podcast! I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Julia Vanderput: I’m Julia Vanderput. Chris Butler: And this is episode 11 and also the podcast debut of Julia Vanderput,...

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Article

Put Me in, Coach: The Newfangled Marketing Method

an Article published on April 23, 2015

...all contradicting one another. There were no clear guidelines and nothing specific to what I was attempting to market. I did my best to start implementing best practices on my first company’s website, many times missing the mark and encountering...

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Podcast

What Does Lead Nurturing Really Mean

a Podcast hosted by Christopher Butler and Lauren O'Brien on August 31, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-17-what-does-lead-nurturing-really-mean/s-DjKbe Transcript Chris Butler: Welcome to the Newfangled Agency Marketing Matters Podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Holly Fong: I’m Holly Fong. Chris Butler: Holly, this is your first time on the podcast. Welcome to the table....

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Article

What is a Content Strategy Worth?

an Article written by Mark O’Brien on June 14, 2011

At Newfangled, we talk a lot about content. We talk about why it’s important, how to create it, optimize it, distribute it, share it, and generally how to milk it for all it’s worth. What we don’t talk about much...

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Article

7 Years

an Article written by Christopher Butler on September 1, 2011

       ^ That’s me in Providence right around the same time I started working at Newfangled. Today marks my seventh year working for Newfangled. In some ways, I can’t believe it has already been that long; in others, I can’t believe...

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Article

5 Simple Ways to Send Better Emails

an Article published on May 1, 2008

...have other reasons to maintain a particular subject. Because we send so many emails, both internally and to our clients, I like to use an internal tag when sending emails to Newfangled people that are not related to particular projects....

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Article

Scenes from the Marketing War Room

an Article written by Christopher Butler on February 4, 2016

...about our business’s role in the digital marketing landscape. I wanted to share a piece of that story — of how Newfangled is continuing to reinvent itself — and connect it back to a specific approach we’ve taken to interaction...

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