Search Newfangled

Podcast

Content Strategy

The Complexity of the Content Landscape

a Podcast hosted by Christopher Butler and Lauren O'Brien on August 20, 2019

...consultancy focused on empowering experts to do better digital marketing. You can learn more about Newfangled’s digital marketing method at newfangled.com Chris: You know, it’s interesting, something you said a moment ago, I think. I want to make sure it...

Listen Now About

Article

The Two Things About Scheduling

an Article published on July 5, 2011

Recently we’ve started a series of posts applying The Two Things question to some of the topics we deal with on a daily basis at Newfangled. Make sure to check out Chris Butler’s The Two Things About Website Measurement, Chris Creech’s...

Read Now About

Article

Paid Media

Why Your Marketing Strategy Needs Paid Media Now

an Article written by Mark O’Brien on April 9, 2020

For most of the past 20 years, it’s been Newfangled’s position that investing in digital ads was unwise for professional service firms. Ads were short-sighted. Buying and placing digital ads was easy, anyone could do it. There was no craft...

Read Now About

Page

How to Create a Content Strategy

a Page published on September 26, 2019

...align with your business’s areas of expertise (we call these Messaging Areas of Focus), and will only write on subjects that fall squarely within that intersection. An example is this content you’re reading on Newfangled’s site right now. This content,...

Read Now About

Article

Strategy Sessions: How much content should you post to your website each month?

an Article written by Lauren O’Brien on January 15, 2015

As Strategists at Newfangled, we get to spend a lot of our day talking to really smart people who ask really insightful, thoughtful questions on a regular basis. Call it a perk of the job. Today, we launch a new...

Read Now About

Podcast

Advice For Better Content Ideation

a Podcast hosted by Christopher Butler and Lauren O'Brien on June 22, 2017

https://soundcloud.com/newfangled-agency-marketing-matters/season-2-episode-12-advice-for-better-content-ideation/s-PjLbX Transcript Chris Butler: Welcome to the Agency Marketing Matters podcast. I’m Chris Butler. Lauren Siler: I’m Lauren Siler. Julia Vanderput: I’m Julia Vanderput. Chris Butler: This is episode 12 of the podcast in season two. A return from Julia...

Listen Now About

Article

Email Marketing

Selecting a Marketing Automation Platform

an Article published on June 9, 2015

It’s been about six weeks since we drove home from the Fearrington Inn. It’s been just enough time to begin reflecting on some of the memorable experiences from the Newfangled Seminar that I feel lucky to have been a part...

Read Now About

Event

The Newfangled Seminar

an Event published on January 5, 2016

The Newfangled Seminar is an intimate, all-inclusive educational retreat exclusively for agency principals and decision makers. We will spend two days and two nights together, enjoying springtime in the south and learning about and discussing the most current and important...

Read Now About

Podcast

Content Strategy

Choose Your Content Types Wisely

a Podcast hosted by Lauren O'Brien on March 29, 2019

...experts to do better digital marketing. You can learn more about Newfangled’s digital marketing method at newfangled.com. Lauren McGaha: Let’s get into the gated side of things because that is really where we’ve seen the most diversity lately. Perhaps where...

Listen Now About

Article

Is that Really You?

an Article published on January 29, 2008

...who makes Space Art or the Chris Butler who does wedding photography in Austin… Even Mark OBrien has this problem! But then I realized that performing well in an unqualified search (i.e. just Chris Butler) wouldnt really be that valuable...

Read Now About