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Content Strategy

Using Analytics to Ensure You're Getting the Most From Your Site

an Article written by Mark O’Brien on July 24, 2012

...sense to me once Newfangled added goals to our website account. Through goals, you can tell analytics what visitor behavior you are looking for so that you can then see what on your site affects that behavior. For example, you...

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Content Strategy

Website Design Style Guide

an Article published on July 26, 2012

Last year, I produced a short tutorial video on how to prepare Photoshop (PSD) files for web production. It’s a quick overview of the process I use to properly set up and organize template files so that Newfangled’s developers can...

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On Ethical Technology

an Article written by Christopher Butler on December 7, 2011

This isn’t exactly Newfangled material, but in case anyone here is interested, I’ve been blogging about ethics and technology over here for the last several days. I’ll probably finish out the week, assuming I don’t somehow find more to rant...

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Vietnam Dog Handler Association

an Article published on February 15, 2010

A large part of our work here at Newfangled is the continued hosting and support for our legacy clients who predate our Total Managed Support program. One interesting client with a unique mission is the Vietnam Dog Handler Association, a...

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Prospect Experience Design

Mood Boards

an Article published on June 30, 2009

At Newfangled we recently began using Mood Boards as a first step in our design process to establish a site’s branding, typography, imagery, color palette and other design elements.  Mood Boards have been compared to an interior designer’s initial swatch...

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Your Content's Qualitative Value

an Article published on July 16, 2010

...to argue with you can also be a sign that you’ve succeeded in engaging them. Newfangled’s recommendation (and our own approach) is almost always to leave up critical comments, but make sure to respond to them. That approach has several...

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Health Enterprises Goes Live

an Article published on February 14, 2011

Last week we launched a new site for Health Enterprises (healthenterprises.com), a global supplier of consumer healthcare products and a Newfangled client for over eight years. The previous site had been designed in 2002 and was in need of an...

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Putting You in Control of Your Website's Social Media Integration

an Article published on February 9, 2011

...navigation. This desire of interaction and connectivity presented a great opportunity for Newfangled.  I recently spoke with one of our developers, Jim Hendrickson, to discuss some tools that he is using to help our clients integrate their social media accounts...

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Intro to CRM & Web Lead Management

an Article published on January 31, 2011

...I made a goal to finally tackle this subject and get a better understanding of the CRM and Lead Marketing Automation landscape. I shared what I learned with the Newfangled team in a recent Lunch & Learn session, but also...

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The Web of Tomorrow

an Article written by Christopher Butler on January 13, 2011

...missions. Beyond being scientifically groundbreaking, they dealt a significant blow to the American ego, one that was a catalyst for a ten year burst of scientific and creative work without which this web page, Newfangled, and much of contemporary culture...

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