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Managing a Newsletter Campaign

an Article written by Christopher Butler on April 29, 2009

...to use Newfangled’s approach as a case study to discuss how to implement a newsletter campaign and properly measure its effectiveness in generating quality traffic to your site. I’m going to start by getting right into the steps of running...

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Article

The Valuable Content Marketing Book

an Article written by Christopher Butler on November 5, 2012

...content and engaging with people, how to frame content for search engines, and then how to extend your reach by exploring new forms of content. If you’re familiar with the ways we’ve discussed content marketing here at Newfangled, this approach...

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Article

Get Your Name Out There with Metadata

an Article published on August 31, 2012

Hello, I’m Page. I recently joined up here at Newfangled. I’m really into making the web smarter and more context-sensitive, so I’m going to be writing a series of posts on using metadata to organize your work on the web....

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Event

Triangle AMA Fall Training Camp

an Event published on October 18, 2012

Chris Butler, COO of Newfangled, spoke at the Triangle AMA’s Fall Training Camp on the four stages of content marketing. A full writeup of the talk is published here....

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Article

Cultural Laziness

an Article written by Christopher Butler on May 27, 2009

...edge of Sumatra). I was actually still working for Newfangled at the time, and within a day or so of moving in to our home, had a strong internet connection set up and running. Because of that, I was able...

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Article

Let's outsource!

an Article written by Mark O’Brien on May 12, 2009

I just received a great email from some apparently very smart people about why I should outsource Newfangled’s programming work to India via the U.K. The subject line read: “Outsoucing Report: Outsoucing Why isnt Eveny One Doing it?” Great question....

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Get started with metadata, and be part of the semantic web.

an Article published on October 4, 2012

...Google knows the extent of what’s going in to the Knowledge Graph. I work at Newfangled, not Google, so this is based only on detective work, not insider secrets. Google’s not just querying some commonly available web databases like Wikipedia...

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Article

How to create a link in html

an Article published on April 20, 2009

To create a link within your website This is the code you need if you are trying to link to a page that is on your site. <a href=”page2.html”>This is a link</a> Example: This is a link to “newfangled_employee_blogs” Linking...

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Article

Introduction to Podcasting, Part 2: Finding and Subscribing to Podcasts

an Article published on April 8, 2009

...to hear about what other poeple are using! In forthcoming posts we will take a peek into the podcatchers of the Newfangled staff and begin to examine the production side of podcasting. But in the mean time, go out and...

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Article

What is Our Tribe About?

an Article written by Christopher Butler on February 5, 2009

...is going to be much lower than the total number of members. So far, five of the twenty-five total discussions have been started by non-Newfangled participants, which is actually more than I would have expected for this early in the...

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