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A Look in to My Google Reader

an Article written by Christopher Butler on March 27, 2009

Every now and then, I like to look at my Google Reader account and take a big-picture view of what I’m reading. Sometimes I notice surprising trends in my own behavior that I don’t’notice on a day to day...

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Prospect Experience Design

How Should We Contain the Cloud? (or, Post-Desk Content)

an Article written by Christopher Butler on July 15, 2011

...Think about it: What do our digital files—our MP3s, MPEGs, ePubs, etc.—actually look like? I don’t’think we see them for what they truly are, a matrix of cascading ones and zeros. I think we probably just picture the latest...

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The Two Things About Lead Generation

an Article published on July 13, 2011

...functionality for registration forms, it’s worth it. It will keep your leads clean (less duplicate or conflicting data) and make life a lot easier on the site visitor as they don’t’have to repeatedly fill out forms as they browse...

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The Two Things About Scheduling

an Article published on July 5, 2011

...lot of my time at Newfangled attempting to predict the future. Since I don’t’yet have the gift of second sight, no matter how carefully the schedule is thought out, or how realistic I try to make it, it’s never...

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Stop Shouting. Start Teaching

a Publication written by Christopher Butler on February 11, 2013

...being blown. You don’t’feel the pen in your hand, or the surface of the desk under your arms. You’re somewhere in between your body and the blackboard. That’s the magic of learning; it’s transportational. Now, deep breath. Back to...

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Resource Roundup: Things Agencies Should Know About

an Article written by Christopher Butler on May 27, 2011

...his ChangeOrder blog, wrote a good piece answering a question I know we’ve all asked: When Should I Decline Client Work?. Adam Silver wrote a thoughtful post for Frog’s DesignMind blog (which you should subscribe to if you don’t’already)...

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How Should We Contain the Cloud?

a Publication written by Christopher Butler on December 11, 2012

...Think about it: What do our digital files—our MP3s, MPEGs, ePubs, etc.—actually look like? I don’t’think we see them for what they truly are, a matrix of cascading ones and zeros. I think we probably just picture the latest...

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Should I create a mobile version of my website or an app?

an Article written by Christopher Butler on May 23, 2011

...hoping to bring in prospects that desperately need and want what you have to offer but don’t’know about you yet, you won’t do that in the app store. Stick with the web, which makes that dream come true every...

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If You Really Want to Write, You Have to Write Every Day

an Article written by Christopher Butler on May 12, 2011

...you don’t’loosen up by writing every day, you will burn out by doing these intense bouts of “heavy lifting.” Writing burnout is similar to an exercising injury—it puts you on the sidelines and steadily reduces the motivation to get...

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Prospect Experience Design

Emusic makes Scheduled Downtime a little more Courteous

an Article published on July 9, 2009

...much less likely to become annoyed at a service I pay for if I don’t’have to continually check on it throughout the day, only to find they’re STILL unavailable. It’s like the equivalent to the beeper device restaurants give...

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