As a 17 year veteran of Newfangled, I’ve helped build, maintain, and curate the systems, both internal and external, that have helped our clients succeed.
Today, this means orchestrating a wide array of technologies and tools to provide the most effective marketing solutions for our clients and agency partners, the requirements for which are constantly evolving. From building customized Salesforce applications, systems to bridge diverse marketing services, custom WordPress marketing website frameworks and plugins, to the core development frameworks and practices that power all of our projects, Newfangled’s technological backbone is more robust and diverse than ever.
My role is to steer these initiatives in ways that provide the *right* tools for our clients, and the *right* time. I lead the development team, ensuring a common vision for the growth and expertise. I also help ensuring a stable and scalable infrastructure to power both our internal systems, and hundreds of client websites and tools.
By complementing and elevating the deep knowledge of our firm, the challenge of harnessing this constantly shifting landscape is what makes my role at Newfangled so rewarding.
When I’m not working with glowing rectangles, I’m usually off traveling or pretending to be a photographer. I have a BFA in Typography, to which I credit an inherent philosophy of producing precise and elegant solutions, and a deep dislike of sloppy kerning.